G3 (Genuine Guide Gear)

Looking for some of the toughest outdoor gear on the market? G3 has exactly what you need. The company was founded in 1995 in Vancouver, Canada. Since that time, they’ve built a reputation for designing and manufacturing cutting-edge, durable equipment designed for a myriad of backcountry needs. They focus on building equipment that they actively enjoy using in the backcountry.

Today, the company’s products are used by professionals and amateurs alike, in a wide range of fields. G3 has also launched new product lines, including lightweight skis and bindings, backcountry safety equipment and the best climbing skins around.

The goal of the engineers at G3 is to create gear that stands up to the rigors of real-world use, not chasing the market with subpar quality products. You’ll find that dedication embodied in everything they produce. The G3 Ion binding has been regarded as the most user friendly tech binding on the market. That says a lot in a market of very non-user friendly bindings. Available in two DIN Ranges, 10 or 12, the Ion is our go-to tech binding recommendation. Suitable for nearly everyone who is putting together a dedicated touring setup. Package it up with a pair of G3 Alpinists and you are well on your way to having an enviable backcountry setup

If you enjoy the Backcountry, G3 offers the products you need to stay safe and have fun. Get your fun on and enjoy the peace of mind that comes from using quality gear.